Beating the drum for exceptional design

Some times little projects are capable of creating a sizeable impact upon their surrounds. Fitzroy-based Adrian Amore Architects are behind a current planning application which intentionally or inadvertently will do precisely that given its incredible form that will juxtapose with its immediate historic surrounds.

Currently before City of Melbourne, a planning application for 346 Drummond Street seeks to demolish the current small-scale office complex onsite in favour of a new ultra contemporary, two-storey structure featuring an exposed bent vertical enclosure and canopy. Combining this contemporary architectural expression and a host of ESD initiatives, 346 Drummond Street is certainly a departure from the norm.

Design Description

Aerial perspective of 346 Drummond Street. Image © Adrian Amore Architects

The concept for this building evolved though looking at the context of this site, and its immediate relationship to the former police building to the south, which is a building of heritage significance, on the heritage register (1878). The siting of the former police station, with its front setback, and flanking driveways, opened opportunities for our design , because it became more than about how to treat a street facade.

It was also about the south facade to the driveway which made the site legible in 3-dimensions, which in turn opened the opportunity for the building to become sculptural. The sculptural form of the building, with its bending, twisting webs, which appear contorted and intertwined, can be likened to a bird cage, which has been torn open.

The nature of this form of the building is contrasting to the massing of the former police building, which is important to mention, as it is this contrast which highlights the inherent character and individuality of both buildings, standing side by side.

Essentially there are two facades or skins to the front and side of the building. The external skin being composed of a webbing of steel, which is to be clad in ochre BROWN coloured Zinc. Between the webs is to be perforated ochre zinc sheet at a lower level which bleeds off as the building gets higher. This skin of webbing rises, bends and twists to become a canopy to the roof garden and travels through the length of the building, bunching, becoming tighter as the building constricts, then running vertically down the rear facade.

It is intended that the webbing is sculptural, and also that it integrates with the roof garden.

Design description, 346 Drummond Street planning application

Exterior finishes

Inspiration to execution plus expected project materials. Images © Adrian Amore Architects

With recent extensions to Bombay Sapphire's UK distillery (above left) noted as a point of reference, 346 Drummond Street's exterior will feature a variety of finishes including off form concrete, preweathered zinc which will shroud the frame, perforated charcoal and brown sheet metal elements in addition to glazing glazing.

Behind the woven exterior will be a rooftop garden. Described as "Luscious and Utopian", the heavy amount of greenery is expected to eventually cover adjoining walls and spill over and hang from the exterior framework/webbing. This will in turn provide a sharp contrast to the buildings exterior whilst also enhancing amenity for the office space inhabitants.

Heritage impact

The proposed new building satisfies the expectations of the local heritage policy (Clause 22.05) in terms of its height, scale, and setbacks, however, in a direct application of the policy the unusual form of the building does not strictly comply with the requirement for a more conventional building form in a heritage setting.

The sculptural form of the building will present as a visually prominent element, but will not dominate the surrounding streetscape context, nor detract from the former Carlton Police Station, Court House or commercial building (all included on the Victorian Heritage Register). These iconic buildings, and the nearby C and D graded heritage buildings, will continue to contribute to the heritage character of the streetscape, albeit diminished.

The juxtaposition between the new and old built form in the Drummond Street streetscape will not detract from the architectural form and setting of the nearby heritage buildings, and can be accommodated in this area where the historic character has been diminished by substantial infill development. The proposed building adopts an elegant design, and will not have an adverse heritage impact on the heritage character, presentation or significance of the broader Carlton Precinct

Lovell Chen, heritage statement


From small projects such as 346 Drummond Street to Republic Tower, exemplary designs don't come along every day. With tight development budgets generally holding sway, it's not all that often that architects are given what looks to be complete architectural license to design as they please, and even then there's no guarantee that a given design won't be pared-back beyond planning approval.

346 Drummond Street looks to be a project where proponent GMP Nominees (Vic) Pty Ltd has given free reign to Adrian Amore Architects, and the result the outcome couldn't be more interesting. But will the design respect the heritage aesthetic of its surrounds? As evidenced above the answer is generally yes, although it's clear 346 Drummond Street is in sharp contrast to the existing built form of the area.

Regardless 346 Drummond Street is such a rare, unique, almost manic design you can't help but want it to be built!


Peter Maltezos's picture

yessmileyyes Ticks all my boxes!

I collect, therefore I am.

Back to top
Bilby's picture

This looks aesthetically very interesting, to say the least. In terms of the design itself, where can we see the plans for this one? On the heritage front, I'm not entirely sure why Lovell Chen thinks the heritage streetscape is of "diminished" character. Compared to what? There are hardly any Melbourne streetscapes that present exactly as they did in the 19th century (or whichever period one picks) - This part of Drummond Street is not particularly weak with regard to its heritage, with remarkable examples of 19th century building stock preserved on both sides. Perhaps the greatest incursion here is from the Lygon Court development which demolished the incredible Pram Factory, with its original factory residence upstairs, but otherwise, it's a very impressive streetscape.

Back to top
My Real Estate Mate logo

Development & Planning

Friday, October 21, 2016 - 00:00
Following its acquisition of Waterfront City late in 2014, current owners Ashe Morgan have moved to further reinvent and reposition the precinct, which includes Harbour Town and the Melbourne Star Observation Wheel as major drawcards. The first stage of overhaul works which were concentrated on Harbour Town are concluding. These...

Policy, Culture & Opinion

Thursday, October 20, 2016 - 14:30
On Monday 24th of October, the iCities: World Class CBDs series conference kicks off. First held in Kuala Lumpur, this year's conference is to be held at the Langham Hotel on Southbank. iCities is owned and operated by iProperty Group, a network property under the REA Group umbrella brand. Over...


Visual Melbourne

Wednesday, August 31, 2016 - 17:00
Melbourne’s architectural landscape is a wonderful juxtaposition of modern and Victorian architecture. Although the CBD has been peppered with many skyscrapers, its historical structures have won Melbourne the title of “Australia’s most European city”. Perhaps the most striking example of this juxtaposition between old and new is the Coops Shot...

Transport & Design

Thursday, October 20, 2016 - 07:00
108 Leicester Street is a collection of eight multi-level Fitzroy townhouses that have been designed to respond to the changing face of multi-residential living in Melbourne. The hybrid inner-city dwellings combine developer/builder FOURSQ with Melbourne firm BKK Architects. The design acknowledges the housing typologies of the development's Fitzroy neighbourhood with...

Sustainability & Environment

Wednesday, October 5, 2016 - 00:00
The proposed new Melbourne Conservatorium of Music (MCM) on Sturt Street is shaping to become much more than a cutting edge venue. While the project has been given coverage to date across a range of mediums, very little has been said regarding the project playing an integral part in the...