Like it? Love it! 381 Cremorne apartments

Urban Melbourne loves to highlight certain projects that strike a chord with our ethos; that is quality, higher density developments that are exceptionally located within Melbourne's urban environment, and 381 Cremorne fits the bill. A restrained yet quality development with nearby amenity, retail and transport offerings, Cremorne itself offers one of the highest walk scores of any Melbourne locality at 89.

Externally 381 Cremorne sees a fully activated ground floor featuring the buildings pedestrian entry and office accommodation fronting Punt Road, while the ensuing articulated facade is defined by an offset, sawtooth pattern. Considered simple yet stylish in its external nature, 381 Cremorne has no visible precast overload, rather the use of vertical fins which highlight the northern facade - trivial possibly, but it goes toward the developer's intent to deliverer a project that suggests understated quality both internally and externally.

Sub levels host parking facilities with all residences afforded at least one car park, storage facilities and direct lift access. While the facade is striking, views from eastern facing apartments will be equally impressive. Gosch's Paddock lies directly opposite with Melbourne's sporting precinct beyond, ensuring views of Melbourne's skyline will never be built out.

What is particularly pleasing from a design perspective is the interface between the eastern aspect of 381 Cremorne and neighbouring houses fronting Huckerby Street. The design of 381 Cremorne steps down to a subtle three level exchange with its neighbours where first floor town residences contain the master bedroom with ensuite, plus a guest room with associated bathroom. Level two involves an open plan format where high-end dining and living spaces are accentuated by full height glazed windows allowing maximum natural light penetration while privacy is protected via the use of subtle horizontal shading.

Level three involves an outdoor terrace, alfresco dining area with associated external kitchen and landscaped patio area. Named 'The Residences', the five multi level town residences represent the most opulent aspect of 381 Cremorne while 71 apartments constitute the eastern portion of the complex with apartments as aforementioned maintaining expansive views over inner Melbourne.

Internal apartment spaces start from 50 m² for single bedroom dwellings while dual bedroom/dual bathroom apartments commence at 79 m², larger than many comparable developments. 381 Cremorne apartments carry light-filled, spacious open plan interiors featuring excellent finishes to all areas while double glazing allows for exceptional environmental and acoustic performance. The building's design allows for natural light and ventilation to all living spaces and bedrooms, further enhancing what will be the choice of two internal colour schemes.

Developed by The Belgrave Group of Companies, 381 Cremorne represents the latest in a string of projects the group have undertaken in recent years throughout the City of Yarra, with other notable projects including 449 Punt Road and 35-49 Elizabeth Street office buildings in Richmond and The Hive apartment and retail complex on Victoria Street, Abbotsford. Developing property throughout Melbourne since 1953, the Belgrave Group have called the 381 Cremorne site their long term home since inception making the impending development a landmark moment in the company's history.

We mustn't be the only ones out there that have an affinity for 381 Cremorne as 30% of apartments have sold within the first week, a sales rate any apartment development would be proud of. Then again, when the building's design, amenity and location sells itself, success seems a fate accompli.

This is advertiser content for The Belgrave Group.

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