A vanguard West Melbourne regeneration project receives CoM backing

Perri Projects has been given approval by the City of Melbourne to create a new West Melbourne Waterfront precinct that will subsume a swathe of industrial land.

First covered by Urban Melbourne at the turn of 2016, the $500 million rejuvenation which fell under Planning Scheme Amendment C221, was given the nod during a recent council meeting. The roughly 28,000sqm site is diagonally opposite Footscray's Joseph Road Precinct urban renewal area, and is loosely addressed 150-250 Kensington Road.

According to a statement released by Perri Projects, an independent planning panel was appointed by the Minister for Planning, whose job was to consider submissions and make recommendations for the project. With City of Melbourne approval in hand, the largest hurdle to the project has been surpassed.

The rezoning is now before the Minister for Planning awaiting final sign off.

A working image for the redevelopment features a new waterfront

Having been at planning for more than four years, the amendment includes a Development Plan Overlay that will guide the long-term development of the site. A high-quality built environment and additional public space are key aspects of the approval, which would see 2,000sqm of waterfront land made accessible to the public.

Designers NH Architecture and Woods Bagot have maintained a hand in the redevelopment plans to date, as have advisory KPMG and Oculus as landscape architects. 

Headline figures stemming from Planning Scheme Amendment C221 will see 10,000sqm of the site dedicated to a new public realm, including a waterfront-facing park. 800 metres of new bike lanes and upgrades to footpaths and lighting will also improve access to South Kensington Station. 

We’re incredibly pleased with the outcome of the recent Council meeting. We are proud of this project and the benefits it will deliver for future residents and the wider Kensington and West Melbourne community.

This project has been a decade in the making, working closely with Council and key stakeholders every step of the way to ensure key community benefits could be delivered as part of the revitalisation. The process has been very collaborative and we are excited to start bringing this vision to life.

We now look forward to creating a detailed development plan that will transform this underutilised pocket of land into a world-class waterfront precinct and exemplar mixed-use development, consistent with Plan Melbourne and Council’s Municipal Strategic Statement.

Perri Projects’ Managing Director, David Scalzo
West Melbourne Waterfront precinct in a grander context

The approval of the West Melbourne Waterfront precinct will likely act as a catalyst for further change along the stretch of the Maribyrnong River which fronts West Melbourne and Kensington. The immediate holds a strategic position with both the Hobsons Road and Dynon urban renewal precincts at its doorstep.

To date the only development of note in the area is the River Walk Kensington apartment complex at 71-89 Hobsons Road, which is currently under construction.

With a string of light industrial buildings between West Melbourne Waterfront precinct and River Walk, the prospects of the area becoming a mixed-use enclave in the medium term are high.

Riverwalk Kensington is under construction.


George D's picture

Is there a Maribyrnong River renewal plan? There's seemingly little unity between various sections (Moonee Valley, Melbourne, Maribyrnong, Port of Melbourne) and decisions are made without apparent regard to the health and amenity of the whole.

West and central Melbourne doesn't have a grand harbour or beautiful mountains. But it does have rivers, and these could be its gems.

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zenith's picture

Maribyrnong council does.

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Robert Hyde's picture

That water edge treatment owes a debt to Aspect Studio's work at Tweed Heads ( It makes sense in coastal NSW, not sure that it translates to the river.

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Bilby's picture

I've had some fantastic fishing for a range of species under that rail bridge over the years - the river is a really lively ecosystem these days. I hope the new development is set well back from the river to give priority to the natural environment here.

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