9,500 plus new hotel suites for Melbourne! A break down of the numbers

9,500 plus new hotel suites for Melbourne! A break down of the numbers
Mark BaljakJuly 8, 2017

During 2014, Urban.com.au delivered a synopsis of Melbourne's burgeoning hotel scene.

At that stage roughly 5,000 new hotel suites were on the radar, across a variety of dedicated and mixed-use projects. Over the proceeding three years, Melbourne's hotel sector has gone from strength to strength on the back of extremely strong (and predominantly Chinese-driven) tourist growth and an ever strong events calendar; so much so that the number of hotel suites in development has nearly doubled.

Greater Melbourne is now subject to 9,500 new hotel suites; this figure does not include recent builds that have reached completion, indicating that developers still see massive upswing in the Melbourne hotel boom.

Via our Project Database, 45 separate projects are in motion which include hotel suites, as opposed to serviced apartments which are categorised separately and will be subject to a different analysis piece. To be precise, the Project Database's is tracking 9,499 separate hotel suites at varying stages of development.

By no means is it an absolute figure, but we believe it to be the most up to date and complete figure publicly available.

9,500 plus new hotel suites for Melbourne! A break down of the numbers
399 Little Lonsdale Street under construction

Of the 9,499, 1,594 or 17% are under construction while 2066 or 21% are at planning. The balance of 5,899 or 62% of all hotel suites Urban.com.au is tracking are deemed to be either approved or committed to by an operator, but have yet to begin construction.

This figure alone suggests that Melbourne hotel boom has some time yet to run, particularly from a delivery perspective.

Of the 45 projects in play, 20 are listed as developments dedicated solely to hotel use, with the largest purely hotel project being 399 Little Lonsdale Street which is under construction. Its 478 suites will be split between operators Ibis and Novotel.

Conversely the remaining 25 projects being tracked have multiple uses, of which a hotel component is one. Southbank's massive Melbourne Square project is the largest with approval for 621 suites, while SP Setia's Sapphire by the Gardens has the largest operator commitment to date with Shangri-La Hotels and Resorts recently signing on for 500 suites.

9,500 plus new hotel suites for Melbourne! A break down of the numbers
Hotel Lindrum was approved last month as Shangri La booked into Melbourne

Naturally of the 9,499 suites, the majority are within City of Melbourne's boundaries.

1,961 suites in development are beyond City of Melbourne, with Box Hill the most active suburb accounting for 450 rooms across three projects; this figure will invariably rise as additional projects filter through City of Whitehorse. As a zone, Melbourne's north is also faring will with multiple hotel projects in development as evidenced by last week's announcement that Mantra would operate a new Epping site with 214 rooms.

Shifting back toward Melbourne's epicentre, and the CBD/Southbank combination is the clear favourite among hotel developers and operators. Urban.com.au is tracking 3,547 suites across the CBD and 2,468 across Southbank respectively.

A very healthy percentage of these rooms in development spanning the CBD and Southbank have recently signed on operators, with new brands such as Mandarin Oriental, Ritz Carlton and Shangri-La joining in on Melbourne's hotel boon.

Mark Baljak

Mark Baljak was a co-founder of Urban.com.au. He passed away on Thursday 8th of November 2018 after a battle with cancer. He was 37. Mark was a keen traveller, having visited all six permanently-inhabited continents and had a love of craft beer. One of his biggest passions was observing the change that has occurred in Melbourne over the past two decades. In that time he built an enormous library of photos, all taken by him, which tracked the progress of construction on building sites from across metropolitan Melbourne.

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