272-280 Normanby adds to Hayball's dominant Fishermans Bend portfolio

272-280 Normanby adds to Hayball's dominant Fishermans Bend portfolio
Mark BaljakAugust 20, 2016

Another Fishermans Bend proposal has broken cover, taking Hayball as the architecture firm responsible past a noteworthy milestone. With the addition of 272-280 Normanby Road, Southbank-based Hayball now has in excess of 3,000 apartments in play across Fishermans Bend.

Referencing the Urban.com.au Project Database, 272-280 Normanby Road's 396 apartments takes Hayball's total apartment numbers for submitted projects within Fishermans Bend to 3,229. In the process Hayball have made a stretch of Normanby Road their own, with seven separate residential towers at planning maintaining a Normanby Road address.

Proponent 280 Normanby Road Pty Ltd is behind the latest proposal which at 40 levels would peak at the maximum floor limit, as per the interim mandatory height limits in place. Currently housing a dual level commercial building, the repurposed site would see the new 126m tower rise in its place.

272-280 Normanby adds to Hayball's dominant Fishermans Bend portfolio
272-280 Normanby Road. Image: proUrban

Of the 396 apartments within 272-280 Normanby Road, 156 have been designated as single bedroom dwellings, 201 hold two bedrooms and 39 or 10% of the total number of apartments maintain three bedrooms.

An affordable housing element exists within the proposal, with two single bedroom apartments to be transferred to a specified housing trust while a further three single bedroom apartments are set to be leased for 20 years at 75% of market rental value, with management of these dwellings apportioned to the housing trust.

A 342sqm space is allocated within the tower's podium as a public community facility area. This is supported by multiple commercial and retail tenancies, with 736sqm allocated to commercial and 530sqm retail respectively. 124 car spaces and 204 bicycle bays are also part of the proposal.

Externally the tower will be dominated by pewter coloured precast concrete, charcoal and grey coloured panel-rib metal and aluminium cladding, pewter coloured glass, glass balustrades and grey coloured double glazing.

Lodged with DELWP during May, the proposal has been referred to City of Port Phillip (CoPP) for comment. As has almost become the norm, CoPP have indicated they are against the development, citing issues such as tower height, tower setbacks from street and side boundaries, tower separation between neighbouring properties, justification for tower seeking the maximum allowable height, cumulative wind and traffic impacts and the proposal's overall community benefit aspects as being sticking points.

Nonetheless CoPP in their report on 272-280 Normanby Road have also included various draft conditions that they believe would improve the proposal.

272-280 Normanby adds to Hayball's dominant Fishermans Bend portfolio
Assorted Hayball-designed projects within Fishermans Bend

As touched upon earlier, Hayball leads the way within Fishermans Bend in terms of the number of apartments under design for projects that are public knowledge. Its nine projects and 3,229 apartments shadow the work of ROTHELOWMAN which currently have six apartment projects and in excess of 2,000 apartments within the urban renewal area.

By far Hayball's largest project in Fishermans Bend is 850-858 Lorimer Street within Port Melbourne. One of the early batch of applications for the area, the reworked tri-towered scheme's most recent iteration carries in excess of 1,100 apartments for developer Goodman Group.

Other design firms also prevalent in the Urban Renewal Area include Elenberg Fraser, Artisan Architects and CHT Architects. To date 17 different architecture firms are represented across a gamut of residential projects within Fishermans Bend.

Mark Baljak

Mark Baljak was a co-founder of Urban.com.au. He passed away on Thursday 8th of November 2018 after a battle with cancer. He was 37. Mark was a keen traveller, having visited all six permanently-inhabited continents and had a love of craft beer. One of his biggest passions was observing the change that has occurred in Melbourne over the past two decades. In that time he built an enormous library of photos, all taken by him, which tracked the progress of construction on building sites from across metropolitan Melbourne.

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