Urban Industry

58 Southbank Boulevard: The making of the 3D render

When The Graphical Thread was asked to produce 3D marketing imagery for CBRE’s latest project, my first thought was how are we going to make this building shine in one of Melbourne’s densest city blocks. Flagship at 58 Southbank Boulevard, sometimes referred to as 118 City Road, is located close to Eureka Tower and the under construction Australia 108 building. Not to mention the approved One Queensbridge, a Crown Casino 6 star luxury hotel...

Architectural visualisation: an art, not a science

While the rise of architectural visualisation technology may seem like a recent phenomenon, there is nothing new about visual communication in architecture. Illustration has always been a critical part of the design process, from testing of ideas in early stages to the presentation of resolved concepts to showcase the shared vision. The tools of the trade may have evolved, but the basic intentions remain consistent. New technologies have...

The value in a collaborative approach to urban development

I have observed over the years, that the urban development process is often very siloed with a very conscious effort made to limit inputs from outside the developer’s core team. This may be seen as commercially and operationally astute and necessary to prevent budget, planning approval and program blow outs. However, in an increasingly networked society and business world, successful and innovative developments are more often borne out of...

Real Time Market Data: Property Utopia For Buyers & Sellers

The development industry inhales information and produces relentless analysis on both the buying and selling side in order to find the elusive utopian deal based on research. Research is reactive; why base your largest lifetime purchase or your company balance sheet on what happened down the road six months ago? Increasingly purchasers are more informed than the consultants providing the information, and the purchaser feedback is not always...

Reconsidering the project vision to create better quality outcomes for all

Established suburbs such as St Kilda, Fitzroy and Williamstown, that we love to live in and visit, have evolved over a very long period of time. They have grown organically to develop the character, identity and sense of community that we see today. While I fully appreciate this, and I’m aware that a sense of community cannot be manufactured, I believe that we can be more proactive about ‘seeding’ the community connections that contribute to...

Seconds to Midnight or Happy Days at 9pm? Where we are on the development market clock

Property clocks have been in existence for some time, explaining when a market is going up, in decline, or about to turn the corner. I think the idea started with the Doomsday clock which predicted when the world would end due to nuclear war. It worked like this: Leading up to 6.00pm – Happy days, pool parties, lots of comments like “I love what you have done with your hair” At 6.00pm – deciding you really don’t like the other country, see...

Icon Developments' Ashley Murdoch discusses Otter Street

Developed through a partnership with Icon Developments and Cranecorp Otter St will - upon completion - deliver a boutique residential development of 19 luxury residences in the heart of Collingwood’s eclectic and progressive Smith Street precinct at 1-3 Otter Street Collingwood . Every apartment benefits from dual aspect, access to significant natural light and cross ventilation all within walking distance of public transport, open space, cafes...

FlipMatrix online tool seeks beta testers

FlipMatrix is an innovative data-driven architectural software start-up which focuses on streamlining building design via an online tool that will be available in Victoria on mobile and desktop platforms. FlipMatrix was initially conceived as a tool for architects as a viable alternative to inaccurate and unpaid feasibility studies which architects endlessly undertake in a bid to win work. It has since evolved into an automated tool which can be...

Off-the-Plan Properties are now Open for Inspection

In the past couple of years, we have seen virtual reality go from an intriguing concept to a full-fledged strategy for off-the-plan property sales. This is due to VR’s unprecedented ability to bring projects to life by recreating environments to scale and placing a potential buyer inside a building that has yet to be built. There are many challenges to selling off-the-plan properties compared to established properties. One of the most...

Closing the gap on suburban commercial property

As the world’s most liveable city, Melbourne has so much to offer. Opportunities await on every corner. In commercial property investment, this has seen the spotlight planted firmly on the CBD. But the tide is steadily shifting. CBD office space in Melbourne is being squeezed by a growing preference for residential development, prompting tenants and investors to look further afield and pushing cap rate compression well beyond expert predictions...

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Development & Planning

Monday, February 26, 2018 - 00:00
Melbourne Airport owner Asia Pacific Airports Corporation (APAC) is facilitating a new hotel development on airport land that will see two new operators take up a combined 464 suites. In documents that are available for public viewing , APAC has identified Novotel and Ibis as likely operators of the 4-4.5-star hotels.

Policy, Culture & Opinion

Friday, February 2, 2018 - 00:00
Gamuda Land is set to unveil an impressive collection of artwork for the soon to be completed 661 Chapel St development in South Yarra. Andy Dinan, Director of Mars Gallery which is renowned for exhibiting and promoting contemporary Australian artists, has been invited to specially curate the art collection throughout the development; included will be some of Australia’s most collected artists.

Visual Melbourne

Monday, February 5, 2018 - 12:00
The various spaces and elements which combine to form RMIT's New Academic Street (NAS) have progressively begun to open to students and visitors alike. I was recently fortunate enough to be part of an informal group tour through the completed spaces within NAS, led by Harrison and White which had a hand in the project.

Transport & Design

Wednesday, February 21, 2018 - 07:01
As part of its $88 million redevelopment, the State Library of Victoria (SLV) is providing Victorian apprentices, trainees and cadets with the opportunity to help with its transformation as part of its Vision 2020. The expansive project will create additional space for public use, restore and reopen the Ian Potter Queen’s Hall, and reinstate the historic Russell Street entrance.

Sustainability & Environment

Thursday, February 15, 2018 - 12:00
One of the world’s more unique International design competitions - The Land Art Generator Initiative (LAGI) 2018 - has come to Melbourne. Sponsored by the State Government of Victoria, the competition opened in early January but was officially launched on Saturday, Feb 10 th as part of the Sustainable Living Festival, Melbourne.